automaticable

(photo from flickr)

In a few days I am going to be switching gears at the advertising agency I work for and move into the interactive media department, specifically working on SEO for our various clients. Other than what I have read in passing over the last few years I know very little about SEO, so I’m sure it is going to be an informative and exciting journey into the new department.

As more and more software and services become free online through open source and web 2.0 methodologies, everyone from student programmers to CEO level business people are going to need to know how to make money off of what they provide for free. Advertising is going to be a great way to create a profitable business and still keep products and services free, and properly implemented SEO is one way to increase those profits.

I want to take this opportunity as I learn about SEO to share some of the intricacies and processes that I stumble upon and share them so the every day person can get a handle on just how much goes into achieving great search engine optimization. This should be a unique view into SEO since I am learning from scratch, so the information will be as interesting and new to the reader as it is to me.

Here’s to starting fresh in a brand new department and bringing you along for the ride!

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